CAN YOU MAKE MONEY ON THE INTERNET?
Copyright 1998 by Ed Simpson
Today the hottest topic in the area of business opportunities is the Internet. Millions of people are getting connected onto the Internet each month. Business owners are excited about using the Internet as a low cost way to advertise their business. There are several reasons for this: an Internet business can reach the entire world, it can be open 24 hours a day, and it can be automated.
What is happening today is very similar to what occurred when powerful low cost personal computers first became widely available at a reasonable cost. This development caused an explosion of new business opportunities and new ways of doing business. The emergence of the Internet As an easy to use tool is causing revolutionary changes in business marketing. The Internet can provide you with the power and freedom to operate many businesses that cannot be done using older technology.
But what is the reality of this new technology? Are a large number of people cashing in on the Internet? Is it the right opportunity for everyone? How can you get started? What does it take to make money on the Internet? This report provides some answers to the above questions. It also points out a path that you can take if you want to earn money on the Internet.
First, let us look at a typical business owner who has heard the claims of the Internet as a way to increase profits. Thousands of business owners have been convinced that they can set up a web site, and make money. These people have rushed onto the Internet, and hastily put up a web site. In most cases this has been done with very little planning or advanced preparation.
It is very predictable that most of these hasty assembled web sites have produced very little sales. The business owner becomes disappointed after 4 or 5 months, and concludes that Internet Marketing does not work. The conclusion they have reached is correct! Using the Internet in the manner they did will not produce profits. The sad fact is that most would be Internet entrepreneurs expect too much from too little of an effort. Without the proper marketing effort, any Internet business site is doomed to failure.
Most business owners assume that many of the 60 million web surfers will find their web site, and become customers. The reality is that very few customers will locate your web site by accident, or even by using the search engines. In order to get a lot of visitors (and potential customers) to your web site, you must do a lot of marketing. The good news is that much of this marketing effort can be done for free or for a very low cost. Most of today's web site owners have not paid the price for success. That price is time, effort, and knowledge.
Now let us look at a different kind of Internet business owner. A few months ago, I met a man named Gary Wilson. Gary had started a web site in early 1996. He produced almost no income in the first three months of activity. However, this didn't discourage Gary. During this time period he kept very busy. Here is what he was doing.
Gary was busy learning everything he could about Internet marketing methods. He visited hundreds of web sites and observed how they were operating. He read numerous books, and articles. He experimented with several different marketing methods. Within three months Gary begins to apply everything he had learned about marketing. Within six months Gary was able to quit his regular job because he was earning more money from his Internet marketing techniques.
They keys to successful selling on the Internet are the same as for marketing by any other method (such as mail order). These keys are knowledge, and effort. First, you must obtain a thorough knowledge of proper Internet marketing techniques. Next, you must take the time, and effort to apply those techniques. When a comparison of failed and successful web sites is done it reveals these facts: the successful sites have followed the same formula that Gary did - the failures simply lacked the same type of effort.
Does this mean that you can automatically have Internet selling success by following proven marketing methods? The answer is no - but you cannot have a great deal of success without it!! Success in our business is never a guarantee, other factors such as price, quality, demand for the product, and competition can all have a negative effect. However, you can greatly increase your chances for success by using proven Internet marketing methods.
Now, let’s go back to the original question. Can you make money on the Inter net? The answer is quite possibly being yes - if you follow the same marketing steps that other success business web sites follow. Thousands of ordinary people have proven the above statement.
Today, the Internet still abounds with great opportunities for making money. These opportunities will become much more competitive over the next few years, and many more people launch an Internet business. Now is the time for you to get started. Ask yourself, are you willing to make the necessary effort. Here are some tips on how to get started.
1. You can find a lot of FREE marketing help on the Internet. Do a search on Internet marketing and visit some web sites.
2. Get my FREE report “13 Hot Internet Moneymaking Methods" - see instructions at the end of this article.
3. Visit successful business web sites and observe what they are doing.
4. Develop your own unique product, one that you can control and distribute yourself. Ideally your product will be based on some skill or knowledge that you already have or can easily acquire.
5. Consider some of the many reseller programs that are available. While most of these programs will not produce a large income by themselves but they can be a nice addition to your regular products.
6. Get a web site now and start marketing. Sometimes the best way to learn is to simple experiment. You can easily set up a nice web site for less than $50 per month.
7. Put in the time and effort that will get you the necessary skills and knowledge that you need. Don’t be afraid to spend a little money on books and software.
8. Visit my web site at http://www.homebiznews.com and subscribe to my free email newsletter for more free information about home based businesses and Internet marketing. This web site also contains links to other valuable resources.
